성심산학협력단

 

연구정보

연구자현황

신중원(Shin Joongwon) 프로필 이미지

신중원 조교수

Shin Joongwon

연구분야

식품소비자행동

연구키워드

식품소비심리 식품마케팅 외식경영

교수소개


						
2021년부터 가톨릭대학교 식품영양학과 조교수로 재직 중이다. 2021년 이전에는 The Hong Kong Polytechnic University에서 조교수로 재직했다. The Pennsylvania State University에서 박사학위를 받았으며 서울대학교에서 석사, 학사 학위를 받았다. 주요 연구분야는 식품 심리와 소비자행동이다.
Joongwon Shin is an Assistant Professor in the Department of Food Science and Nutrition at the Catholic University of Korea. Prior to joining the Catholic University of Korea in 2021, she served as Assistant Professor at the Hong Kong Polytechnic University. She received her Ph.D. from the Pennsylvania State university and her master's and bachelor's degrees from Seoul National University. Her research primarily focuses on food psychology and consumer behavior. 

최종학력

2019.08.10 | The Pennsylvania State University | The School of Hospitality Management | Ph.D.

연구실적

  • 2024.06 | 교신저자 | INTERNATIONAL JOURNAL OF HOSPITALITY AND TOURISM ADMINISTRATION, 제25권 3호, pp.533-551
    Recommend Friends for Miles: Effective Referral Marketing Strategies in Frequent Flyer Programs
  • 2023.03 | 제1저자 | JOURNAL OF HOSPITALITY AND TOURISM MANAGEMENT, 제54권, pp.336-345
    Sending warmth with corporate social responsibility communication: Leveraging consumers' need to belong
  • 2022.06 | 공동저자 | JOURNAL OF HOSPITALITY AND TOURISM MANAGEMENT, 제51권, pp.252-267
    Can communication messages affect promotion of international air travel in preparation for the post COVID-19 pandemic era?
  • 2021.07 | 교신저자 | INTERNATIONAL JOURNAL OF HOSPITALITY MANAGEMENT, 제96권, pp.1-10
    Diners' responses to talent vs. effort of restaurant employees
  • 2021.07 | 교신저자 | ANNALS OF TOURISM RESEARCH, 제89권, pp.1-13
    Homelessness in destinations: Tourists' visit intention
  • 2021.03 | 제1저자 | JOURNAL OF BUSINESS RESEARCH, 제126권, pp.209-220
    Aww effect: Engaging consumers in "non-cute" prosocial initiatives with cuteness
  • 2020.06 | 공동저자 | JOURNAL OF HOSPITALITY AND TOURISM RESEARCH, 제44권 5호, pp.761-779
    Visual Design, Message Content, and Benefit Type: The Case of A Cause-Related Marketing Campaign
  • 2020.02 | 제1저자 | CORNELL HOSPITALITY QUARTERLY, 제61권 1호, pp.40-52
    Healthy Taste of High Status: Signaling Status at Restaurants
  • 2019.09 | 제1저자 | INTERNATIONAL JOURNAL OF HOSPITALITY MANAGEMENT, 제82권, pp.260-269
    In search of diners responsive to health cues: Insights from US consumers
  • 2019.01 | 제1저자 | INTERNATIONAL JOURNAL OF HOSPITALITY MANAGEMENT, 제76권, pp.94-101
    When organic food choices shape subsequent food choices: The interplay of gender and health consciousness
  • 2018.11 | 공동저자 | JOURNAL OF BUSINESS RESEARCH, 제92권, pp.36-47
    So private, yet so public: The impact of spatial distance, other diners, and power on solo dining experiences
  • 2018.11 | 제1저자 | CORNELL HOSPITALITY QUARTERLY, 제59권 4호, pp.397-410
    When Pizza Doesn't Sound as Good as Usual: Restrained Versus Unrestrained Eaters' Responses to Gluten-Free Menu Items
  • 2018.09 | 제1저자 | JOURNAL OF SERVICES MARKETING, 제32권 6호, pp.767-776
    Dining alone? Solo consumers' self-esteem and incidental similarity